Redefining Beauty In Aesthetic Medicine

Dr. Genevieve F. Caron is a distinguished board-certified plastic surgeon based in Montreal, known for her innovative approach to aesthetic medicine and commitment to patient-centric care. Originally from Québec City, she pursued her medical education there before specializing in plastic surgery in Montreal. Dr. Caron’s career spans over a decade, during which she has garnered expertise in both cosmetic surgery and non-invasive procedures such as dermal fillers, neuromodulators, and laser treatments. Three years ago, Dr. Caron realized her vision by establishing Clinic Evolution in Rosemont, Montreal East. Her clinic reflects her philosophy that aesthetic treatments should enhance natural beauty and fit seamlessly into an active family lifestyle. Beyond clinical practice,

DRGENEVIEVEFCARON.-Pattison-Billboard

Dr. Caron is passionate about empowering women in surgery and business, advocating for more women in leadership roles within the industry. As CEO of Clinic Evolution, Dr. Caron has learned the challenges and rewards of managing a team and scaling a brand. She emphasizes collaboration over competition among peers and continually integrates new technologies and techniques gleaned from her global travels into her practice. Dr. Caron strives to educate through platforms like Instagram, demystifying plastic surgery and promoting body positivity. Looking ahead, Dr. Caron aims to expand Clinic Evolution, introduce new services, and spearhead educational initiatives. Her commitment to excellence, patient care, and advancing the role of women in aesthetic medicine underscores her impact and future ambitions in the field.

Already three years with your own clinic. What have you learned thus far about being a CEO/managing a team and scaling your brand and business?

Managing Clinic Evolution has been a challenging yet incredibly rewarding experience. I’ve had the privilege of building a dedicated team and establishing a brand known for its patient-centric philosophy and commitment to quality care. Through continuous learning and global travels, I bring the latest advancements in aesthetic medicine back to my practice, ensuring my patients receive the best possible treatments.

Tell us about your career milestones/highlights thus far?

Three years ago, I embarked on a new chapter by founding Clinic Evolution in Rosemont, Montreal East. My vision was clear: to create a clinic that not only offers top-tier cosmetic treatments but also promotes a holistic approach to aesthetic care, seamlessly integrating into the vibrant lifestyles of my patients.

You travel a lot to stay up to date with new technologies and maneuvers in the medical field. What have you learned outside of Quebec that you have brought into your practice?

Through my travels, I bring back new ideas, tools, and techniques that enhance the services at Clinic Evolution. This constant evolution ensures I offer the best options for my patients, both aesthetically and scientifically.
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Having your own clinic can be a daunting task. What has allowed you to chase this dream and what do you wish to see more of in the industry?

I’m driven by a passion to challenge stereotypes surrounding plastic surgery and promote body positivity. I advocate for more women in powerful positions within the industry, believing in their unique ability to understand and empower patients.

Tell us about your background — everything and anything that isn’t on social media already?

As a board-certified plastic surgeon with a passion for innovation in aesthetic medicine, my journey began in Québec City, where I completed my medical education before specializing in plastic surgery in Montreal. Over the past decade, I’ve honed my skills in both surgical and non-invasive procedures, aiming to redefine beauty standards through natural-looking enhancements.

On mindset: how do you keep up with your lifestyle/business?

I thrive on being busy with projects that motivate me, balanced by quality time with my social network and family, which keeps me grounded and focused.
DR. GENEVIÈVE FERLAND-CARON

On balance: your daily non-negotiable for a brighter life?

A good morning routine, including skincare, sets the tone for a productive and positive day ahead.

On growth: what are you currently looking to achieve in the near future?

I am focused on expanding Clinic Evolution, introducing new services, and launching educational initiatives to foster a deeper understanding of aesthetic procedures.
Interview by Goss Magazine. Find out more inspiring stories from women worldwide of all industries. Follow us on Instagram @GossMagazine. 

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